For this project, I created an infographic focusing on the Great Pacific Garbage Patch. This project was created to inform viewers of the severity of the Great Pacific Garbage Patch, a dense span of plastic waste polluting the Pacific Ocean. Plastic waste outnumbers fish 6 to 1, which contributed to the overall idea and title of the infographic. It is an exponentially increasing environmental issue that is unknown to many. The goal is to inform the viewers and readers of the issue and provide visuals that make it easier for readers to understand the situation. The infographic is laid out as if diving deeper and deeper into the ocean. Each section is divided by a marker on the right marking the “depth,” mirroring the depth of the ocean and the depth of the subject matter. It is split into 9 parts; each part begins with a title in the form of a question, which is answered by the text in the body copy providing an explanation to the content.
Nu is a cosmetics brand made specifically for women of color. I created the concept, packaging design, and product line for the brand. This concept was created to combat the lack of diversity in the beauty industry. Many current brands lack shades for darker skin tones, heavily market skin lightening products, rarely feature black models, and “hop on the bandwagon (only include more diverse products after seeing other brands profit from such).” I decided to design a product line that is more inclusive and affordable to women of color to combat the lack of options available for them. The challenges of this project was to create a name and brand that stems from women of color and their origins, while promoting and celebrating the uniqueness of women of color and allowing them to be comfortable in their own skin.
For this project I created a non-profit organization called Black Girls Shine. The goal of the organization is to give black girls from ages 8–18 the tools and resources to discover their passions, and to learn and connect with peers that have similar interests. The organization would hold 4-week long summer camps in which the girls would be introduced to different activities in STEAM (science, technology, engineering, arts, mathematics) and would be able to delve further into the one that interests them.
I then created a Micro-campaign: “Step Forward” hosted by Black Girls Shine. This campaign would be an annual step competition in which the community and Black Girls Shine members and staff could attend the competition. All proceeds raised would go towards funding for local high school students that need help paying for ACT and SAT testing. Using the halftone patterning again to relate back to Black Girls Shine, the goal was to reflect an exciting community event that is open to people of all ages.
Axis is a print design created to focus on experimental methods of representing complex information. The goal of the book is to discuss and visually represent five different philosophical theories of time; eternalism, the growing block theory, presentism, temporal finitism, and time as unreal. This is done through the use of scanner photography, in which objects are manipulated by the movement of the scanner to create abstract forms. Because the subject matter is abstract, I chose to use an abstract method to illustrate the theories. The first five sections are the photography and a brief description of the theory. The main focus is the photography and how it represents the theory. The final section is an index with a thumbnail of the image that provides the reader with more information.
For this project I created branding and materials for a series discussing hoarding as a mental illness. The goals were to be informative, factual, and sensitive in the way in which it approached the material, while providing the viewer with the want to inform themselves on the topic. I named the series STACKED: A Hoarder’s Life. Using an isometric grid and a muted palette full of warm tones, I created three visual representations of different types of hoarding to intrigue the viewer from first glance.
The challenges were to name the series, create a consistent visual brand that is both informative and intriguing, and visualize what the brand would look like in different digital media and formats. The brand also needed to visualize the idea and break stigmas around hoarding, but in a sensitive manner and without the use of photography.
Aquatail is brand that sells betta fish and fish accessories. Aquatail uses fun and engaging packaging for both the fish and those wanting to keep a betta fish as a pet. The logo is inspired by one of the multiple forms of the tail of a betta fish, and the colors derived directly from the wide array of colors beta fish might be. Mirroring that on the packaging, die-cuts were used in these areas to create a dynamic visual to the packaging and give insight into what is being recieved in the package.
Marcum's Nursery is a plant nursery located in Goldsby, Oklahoma. Collaborating with fellow classmate Qianny Lu, we created a streamlined map and kiosk system. The kiosk system, which would be placed in each house, would allow for easier payment options, and more consistent labeling, pricing, categorizing, and naming systems.
This project is a series of experimental type posters made on the basis of duality. The duality is between two Modern artists: Lee Krasner and Barnett Newman. Lee Krasner was a female Abstract Expressionist painter that often painted from personal thought and emotion, resulting in more chaotic complex compositions. Barnett Newman was a male Abstract Expressionist painter that viewed art as an origin story for man. His work was often linear, with small minute details in what looked to be a more simple composition. I took inspiration from the philosophies and work of these painters to create a poster series comparing the two styles.